WHO'S NEXT
Paris fashion and lifestyle trade show where concept stores source small beauty and gift brands.
- Dates
- 16–18 January 2027
- Location
- Paris, France
- Frequency
- Twice yearly · In person
- Organiser
- WSN Développement
- Ticket cost
- Indicative: free for pre-registered buyers; exhibitor stands from approx. €3,500
About the event
WHO'S NEXT gathers thousands of European multi-brand boutiques and concept stores twice a year at Porte de Versailles. Alongside apparel, its lifestyle and beauty-adjacent sectors have grown steadily: niche skincare, fragrance, candles, bath and wellness brands are bought here as gifting and impulse categories rather than through beauty distribution.
Why people go
If your brand suits concept stores, gift shops and boutique retail rather than perfumeries, this is the highest-density buyer week in Europe.
More retail buying & distribution
Tranoï
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CostIndicative: buyer accreditation free; exhibitor packages on request
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Premium Club (Beautyworld Dubai)
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