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IFA Annual Convention

The US franchising industry's leading convention, including beauty and personal-care brands.

Dates
21–24 February 2027
Location
Las Vegas, United States
Frequency
Annual · In person
Organiser
International Franchise Association
Ticket cost
Indicative from approx. US$1,500 for members; higher for non-members

About the event

The IFA convention is the policy, operations and dealmaking hub of US franchising, with sessions on development pipelines, technology, franchisee relations and regulation. Salon, blow-dry bar, med-spa and wellness franchises attend in numbers.

Why people go

The place to study how US beauty and med-spa franchises scale — and to meet the multi-unit operators buying territories.

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